Digital Marketing Specialist

Horse Rescue Nonprofit

Website Planning, Building, and Optimization for Phoenix Horse Rescue


Summary:

Launched the comprehensive development of a digital marketing plan and the creation of a website from inception for a Horse Rescue Nonprofit. Successfully took over branding, mapped detailed customer journeys and funnels, conducted in-depth keyword research, and implemented best practices in UX/UI design, website copywriting, and SEO. The culmination included the creation of a well-organized slideshow, harmonizing sensory and emotional appeal with strategic reasoning for optimal engagement.



Approach:


  • Crafted a strategic digital marketing plan encompassing ​website-centric strategies aligned with business objectives.
  • Executed the step-by-step process of building a website, ​demonstrating proficiency in Wordpress, planning, ​design, and implementation.
  • Integrated SEO best practices into the website structure ​and content to maximize online visibility.


Deliverables:


Presentation


Atlanta, Georgia, USA downtown and midtown skyline at dusk.
Bold Schematic Abstract Organic Star Shape

Jess Hajash

Let's Work Together

Location

Atlanta, Georgia

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